Meet the Leadership Team

Scott Farquhar

Advisor

Scott provides advice, input and introductions on a weekly basis. He has attended the SafetyCulture offices in Townsville and Sydney, he provides mentoring for team members and works closely with Luke and Anton to develop the product and marketing strategies.

Scott is the co-founder and co-CEO of Atlassian, an award-winning enterprise software company with more than 43,000 large and small organizations as customers. Atlassian has a current market cap of $4 billion.

Scott was awarded the ‘Australian IT Professional of the Year’ in 2004, and in 2006 was the youngest person ever to be awarded the ‘Australian Entrepreneur of the Year’ by Ernst & Young.

Scott graduated from the University of New South Wales in 2003 with a Bachelor of Science in Business Information Technology, and is a member of YPO and the Australian School of Business Alumni Leaders Network.

Luke Anear

CEO

Luke developed SafetyCulture after 7 years working in the workers compensation industry. His focus on solving industry problems is evident as far back as 2004, when he developed a system to provide generic safe work method statements for the construction industry in Australia. He reduced the costs for compliance by 90% and developed an online marketing model for the delivery of products in an industry that was built around consultancy services until that time.

Luke’s deep industry knowledge continues to guide the product development at SafetyCulture, ensure that there is a continual focus on solving the most significant and relevant problems facing the safety and compliance industry.

Rick Baker

Board member & Director

Rick attends all SafetyCulture board meetings and actively participates in company strategy meetings and discussions. Rick is a Managing Director of Blackbird Ventures in Sydney and prior to Blackbird, Rick was responsible for MLC’s venture capital portfolio with investments and commitments of over half a billion dollars.

At MLC, Rick built a portfolio of venture fund investments alongside a group of the most successful venture capital funds in Silicon Valley and globally. Rick has also invested directly into tech companies, both from Australia and the US. Prior to MLC, Rick co-founded two successful software companies. The first, IDC Global, is a leading provider of software for the real estate industry. The second, Right Party Connect, produces notification systems for financial institutions. Right Party Connect was sold to UK-based company Adeptra in 2007 and is now Adeptra Australia.

Rick is a passionate supporter of Australian technology companies. He is on the board of Shoes of Prey; an advisor to Posse, Canva and Wooboard; an investor in Bugglegum Interactive and Pygg; and on the Advisory Council of Pollenizer.

Ross Reed

President- Kansas City

Ross previously served as President of a SaaS company in the data intelligence and logistics space. Prior to that, he held leadership roles within the enterprise content management and business process management industry, helping organizations automate operations and eliminate paper-based processes across the globe.