25 Great Road Safety Slogans

The road can be hazardous with a high risk of accidents. This is why road safety practices for both pedestrians and drivers are crucial. Learn how road safety slogans improve safety with some great examples you can use!

Friendly construction worker in the road holding up a stop sign

What are Road Safety Slogans?

Road safety slogans are simple, catchy sentences or phrases promoting road safety and safe driving practices. It’s important that drivers and pedestrians prioritize road safety. After all, the risks of accidents on the road can be very high, and road safety slogans are useful little reminders about prioritizing safety that can make a huge difference in the field.

Importance

Using road safety slogans is a cost-effective way to raise awareness and promote the best safety practices on the road. All over the world, more people suffer injuries and death from road accidents every year compared to other incidents. Simple reminders to practice proper road safety can go a long way in reducing road safety risks.

Road safety slogans can be adopted in various settings. You can use them within your organization’s premises, place them in school zones, on highways, and anywhere you need to prioritize the best safety practices.

Examples

Here are some examples of some great road safety slogans you can use:

  • Friends don’t let friends drive drunk
  • Don’t text and drive
  • Slow down, save lives
  • No belt, no excuse
  • Click it or ticket
  • Drive sober or get pulled over
  • Stay alive, don’t drink and drive
  • Road safety is no accident
  • Alert today, alive tomorrow
  • Stop, look, and listen
  • Stop accidents before they stop you
  • Drive with reason this holiday season
  • Think and Drive, Stay Alive
  • Drive for safety
  • Normal speed meets every need
  • Follow traffic rules, save your future
  • Better late than never!
  • Driving tip of the day – yield the right of way
  • Avoid death – use your seatbelt!
  • A fast drive could be your last drive
  • Road safety rules are your best tools
  • Accidents don’t happen; they are caused
  • Speed kills
  • Booze it and lose it

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How to Make a Good Road Safety Slogan

A good road safety slogans has two characteristics: catchiness and clarity. Creating a good road safety slogan takes a lot of creativity, as you must deliver a clear, concise message that will easily stick in people’s minds. Remember—most people will only get a glimpse of these slogans when driving, so you need to relay your message quickly.

So, one of the first things to keep in mind when crafting a road safety slogan is to keep it short and simple. The more words you have to add, the harder it will be to read.

Using imagery is a great way to get the message through to the readers. Images can be more effective than words, and they can help people easily visualize the message.

It can take some time and a lot of effort to craft a good road safety slogan, so remember to be patient. Here are a couple more tips you can keep in mind to help you craft the best road safety slogan:

  • Don’t hesitate to add humor to the message
  • Simple rhymes go a long way
  • Don’t overdo it
  • Use a consistent voice
  • Pay attention to the rhythm of the slogan
Leon Altomonte
Article by
Leon Altomonte
Leon Altomonte is a content contributor for SafetyCulture. He got into content writing while taking up a language degree and has written copy for various web pages and blogs. Aside from working as a freelance writer, Leon is also a musician who spends most of his free time playing gigs and at the studio.