Area 18 Mystery Shopper Machines and Standards
by Gary Cornes, from the Community
This mystery shopper checklist is designed for Area 18 locations to assess machines, marketing displays, and customer service standards. Capture a photo of the venue front, verify cleanliness of stallrisers and entrance, and check that current marketing is correctly displayed. Record team and customer counts, document your experience, and rate overall service. Evaluate acknowledgements, staff friendliness, and demonstrations offered, including enthusiasm and delivery quality. Note offers such as free drinks and customer tournaments. Use the results to benchmark performance and drive consistent improvements across sites.
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