Checklist completo para avaliar concessionárias Honda. Abrange presença digital e SEO, integração com myHonda e redes sociais, usabilidade do site e geração de leads; padrões de estrutura, sinalização, iluminação e showroom; gestão comercial e de vendas, treinamentos e metas; experiência do cliente (omotenashi) e indicadores SSI; mix, exposição e controle do Honda Store; processos de test-ride, LGPD e atendimento virtual; negociação, modalidades de compra e entrega técnica. Use este roteiro para padronizar operações, elevar a experiência e impulsionar resultados.
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