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Customer Experience Audit

by Alex Norris, from the Community

Downloads: 10+

This customer experience audit checklist helps gyms and leisure centers evaluate every stage of the guest journey and site presentation. It covers car parks, external building condition, reception operations, circulation areas, toilets and changing rooms, and activity spaces including studios, gyms, sports halls, tennis courts, artificial pitches, and more. Criteria include cleanliness, maintenance, signage and brand standards, lighting, equipment condition, air conditioning, accessibility, and safety. It also reviews customer service at reception, policies and rules visibility, marketing and branding, online presence and listings, and retention processes such as complaint follow up. Use this tool to standardize audits, improve service quality, and drive member satisfaction and retention.

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About author

This community page makes available free workplace checklists and templates created by other users within the SafetyCulture community. SafetyCulture has re-published this content and where possible, has credited the original author. SafetyCulture has not verified the accuracy, reliability or suitability of any community content. You agree that your use of any of this content is in accordance with SafetyCulture’s Terms and Conditions.

Customer Experience Audit Checklist for Gyms and Leisure | Free Template