W Hotel Valet and Welcome Standards Checklist
by Adriel Espinosa, from the Community
This 2018 W brand standards checklist focuses on the hotel arrival experience. It covers valet parking assistance and curbside greeting, use of guest names, posture and professional grooming, uniform and W pin standards, communicating parking options, valet ticketing and car retrieval, luggage assistance, escorting guests to the welcome desk and opening doors, introductions to welcome staff, appropriate service language and genuine engagement, handling special requests with alternatives, confirming further assistance, sincere closing, and an emotional engagement rating.
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