Skip to content
SafetyCulture
Template

Retail Brand Audit Checklist

by Nuala Delaney, from the Community

Downloads: 10+

This retail brand audit checklist helps evaluate store presentation and brand compliance across key areas. Review exterior cleanliness and window displays; assess merchandising, ticketing, promotions, and cleanliness across dairy, serveover, traded areas, wine, bakery, bread displays, freezers, and hampers. Inspect interior standards including floors, bins, prep and condiment areas, tasting stations, music, and till screens. Confirm staff uniform, customer interactions, and product knowledge. Record maintenance issues, add photos where required, and summarize findings to improve consistency and brand standards.

With SafetyCulture you can

Digitize team workflows

Turn your workflows into digital templates or checklists so your team can conduct inspections efficiently and access them from any device.

Reduce manual errors

Help your team complete tasks more accurately with digital templates that minimize errors from manual processes.

Create and share inspection reports

Generate inspection reports and share them with your team and stakeholders to keep everyone informed.

About author

This community page makes available free workplace checklists and templates created by other users within the SafetyCulture community. SafetyCulture has re-published this content and where possible, has credited the original author. SafetyCulture has not verified the accuracy, reliability or suitability of any community content. You agree that your use of any of this content is in accordance with SafetyCulture’s Terms and Conditions.