This mystery shop checklist is designed for evaluating the end to end UFC Gym customer journey. It covers initial phone and email enquiries, how the Membership Advisor handles needs analysis and booking, front desk reception, in club tour, benefit led selling and price presentation. It also includes post tour actions such as trial setup or joining, upsell opportunities and referrals. A class and coaching section assesses start time, instruction clarity, safety, energy and equipment care. Use this tool to capture objective feedback and improve sales effectiveness, member experience and retention.
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