This Gold Standards shop visit checklist supports retail betting shop assessments across customer journey, compliance, and performance. Review how staff promote offers, demo games, and uphold store presentation. Confirm marketing displays meet brand standards, verify cash handling and safe procedures, and ensure logging of physical triggers. Evaluate awareness of action plans, KPI performance, and how teams influence results. Use this template to guide consistent shop audits and sign off on-site with representative and auditor details.
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