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Website Landing Page Audit Checklist

by Zillah Edwards, from the Community

Use this landing page audit checklist to evaluate visual design, clarity of language, page speed, primary call-to-action, social proof, mobile responsiveness, accessibility options, and information flow. Check for broken links, accurate phone numbers, an effective search bar, and recent updates. Capture a screenshot for review and document issues to prioritize fixes. Ideal for marketers, UX teams, and website owners aiming to improve usability and conversion rates.

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With SafetyCulture you can

Digitize any process, procedure or policy

Eliminate mistakes made by paper-based processes

Create and share professional reports instantly

Confirm accountability and compliance with a digital log

About author

Community

This community page makes available free workplace checklists and templates created by other users within the SafetyCulture community. SafetyCulture has re-published this content and where possible, has credited the original author. SafetyCulture has not verified the accuracy, reliability or suitability of any community content. You agree that your use of any of this content is in accordance with SafetyCulture’s Terms and Conditions .

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Website and Social Media Review Checklist

Use this Website and Social Media Review (WSMR) checklist to assess education and training providers against ABC Marketing and Advertising Guidelines. Verify required links to fees, refunds, complaints, privacy, student handbook, course outlines, credit and RPL forms. Check accuracy of course information, duration, prerequisites, and outcomes, correct use of AQF and NRT references, and inclusion of the RTO code and name. Confirm no misleading guarantees and that any licensing claims are verified. Review social media pages and posts for correct branding and disclosures. Capture comments, reasons for N A, and actions required to ensure compliance.

by Matt Nelson, from the Community

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CYP Template - Title Page and System Details

This SafetyCulture Public Library entry provides a simple CYP template featuring a title page with common administrative fields such as system serial number, date, and preparer. It is intended as a starting point that you can customize to fit your operational documentation needs. Content on the page includes Spanish labels like Pagina de titulo and Numero de serie del sistema, indicating a basic structure for recording key details. Review and adapt the template to your specific procedures and compliance requirements before use.

by Nicolas Tesei, from the Community

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Hotel Mystery Shopper Observation Tool 2019

This hotel mystery shopper observation template helps evaluate the full guest journey and property standards. Assess pre-visit research, website usability and rate parity, record phone interactions, and inspect exterior areas and lobby servicescapes. Review front desk service, public restrooms, and outdoor spaces. Audit food and beverage outlets for ambience, cleanliness, pricing, service speed, upselling, and product quality. Track ADR calculations, compare direct rates to online travel agencies, and note accessibility, sustainability, tidiness, and safety hazards. Conclude with an overall property rating and key strengths and weaknesses.

by Claire McWilliams, from the Community

50+

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Online Marketing Audit Report

Use this online marketing report audit to evaluate website traffic, lead generation, lead quality, messaging, content, and USP clarity. Review offers, blog use, testimonials, and attention-grabbing headlines. Assess conversion-focused design including navigation, CTAs, forms, mobile readiness, social follow, side offers, opt-ins, and wireframes. Evaluate technology and analytics setup: lead capture, call tracking, email marketing, ecommerce, and CMS usability. Check Google visibility across SEO, relevant keywords, Maps, sponsored links, and link profile. Plan ongoing marketing across SEO, SEM, email, direct mail, offline ads, conversion optimization, budget planning, and target cost per lead.

by Curtis Humphreys, from the Community

20+

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New Page Capital EHS Inspection Checklist

This EHS inspection checklist helps New Page Capital portfolio companies evaluate workplace safety and environmental compliance across facilities. It covers walking and working surfaces, exits and egress, chemical and hazardous materials management, PPE use, first aid and AED readiness, fire protection, tools and equipment safety, machine guarding, lockout tagout, electrical safety, forklift operations, combustible dust controls, confined space entry, welding and hot work, compressors and compressed air, and housekeeping in offices, plants, and yards. Use it to document findings, note hazards, and plan corrective actions.

by Randall Blackmon, from the Community

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