NewcrestImage Trendsetter GM Checklist
by Residence Inn Texarkana, from the Community
This hotel GM trendsetter checklist helps leaders review performance and operations across the property. Audit STAR and market share, revenue, P&L, RevPAR, GOP, room expenses, and labor. Evaluate F&B revenue, expenses, brand standards, and catering. Verify accounting controls, deposits, AR aging, bank logs, and night audit compliance. Review sales and ecommerce execution, TripAdvisor responses, sellout efficiency, conversion rate, and lead generation. Track guest satisfaction (GSS), associate satisfaction, QA readiness, property walks, maintenance PM schedules, and action plans. Use this tool to drive accountability, forecast accuracy, and continuous improvement across departments.
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