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HM Bars Marketing Audit

by Thomas McCartney, from the Community

Use this bar marketing audit to review external and internal touchpoints, including illuminated signage, menu boxes, A-boards, directional and compliance signage, POS and promotions, community boards, pick-up materials, table talkers, Wi-Fi messaging, maintenance cards, and data capture. Attach photos, verify stock levels and display quality, and ensure brand consistency across the venue.

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With SafetyCulture you can

Digitize any process, procedure or policy

Eliminate mistakes made by paper-based processes

Create and share professional reports instantly

Confirm accountability and compliance with a digital log

About author

Community

This community page makes available free workplace checklists and templates created by other users within the SafetyCulture community. SafetyCulture has re-published this content and where possible, has credited the original author. SafetyCulture has not verified the accuracy, reliability or suitability of any community content. You agree that your use of any of this content is in accordance with SafetyCulture’s Terms and Conditions.

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Store Visit Checklist for Marketing
This Store Visit Checklist helps marketers and operators review in-store execution across restaurant and QSR locations. Evaluate signage cleanliness and visibility, condition of glass and marketing materials, staff uniforms, customer-area cleanliness, and menu presentation. Confirm staff use proper scripts and communicate accurate timing at counter and on delivery. Check product presentation, monitor cleanliness and content, awareness of current promotions, and quality of local store marketing actions. Capture overall satisfaction and signatures to drive consistent brand standards.
by Vishal Kapur, from the Community
Downloads: 10+
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Restaurant Marketing Audit Checklist
Use this restaurant marketing audit to review in-store materials and guest experience across key touchpoints. Check crowns, posters, digital menu boards, toy displays, and signage. Inspect cleanliness of floors, bathrooms, bins, tables, windows, and dining areas. Evaluate front counter service including uniform, greeting, tone, helpfulness, upselling, and speed. Verify kiosk cleanliness, accuracy, signage, and functionality. Record waiting times, aggregator accuracy for Bolt and Wolt, and assess food temperature, presentation, build, and order accuracy.
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Bar and Restaurant Brand Audit Checklist
This brand audit checklist helps bar and restaurant teams assess venue presentation, compliance and operations. Review front entrance signage and licensing, fixtures and flooring, toilets and cleaning standards, security and CCTV, bar equipment and stock, glasswash and ice machine hygiene, and cellar safety and line cleaning to protect your brand.
by Andy McDonald, from the Community
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Marketing Weekly Checklist
This Marketing Weekly Checklist helps restaurant teams plan and track key marketing actions from Monday to Friday. It covers preparing executive updates and presentations, reviewing email and templates, delivery tracking analysis, and social media updates. Use it to plan promotions and artwork, manage budgets and invoices, set goals, and schedule media. It also includes tasks for McCafe and McDelivery, voucher orders, sponsorships and community partnerships, event follow ups, and signage reviews to keep in-store and online marketing consistent and effective.
by Monique Keirl, from the Community
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Store Visit Checklist for Marketing

This Store Visit Checklist helps marketers and operators review in-store execution across restaurant and QSR locations. Evaluate signage cleanliness and visibility, condition of glass and marketing materials, staff uniforms, customer-area cleanliness, and menu presentation. Confirm staff use proper scripts and communicate accurate timing at counter and on delivery. Check product presentation, monitor cleanliness and content, awareness of current promotions, and quality of local store marketing actions. Capture overall satisfaction and signatures to drive consistent brand standards.

by Vishal Kapur, from the Community

10+

Get

Template

Restaurant Marketing Audit Checklist

Use this restaurant marketing audit to review in-store materials and guest experience across key touchpoints. Check crowns, posters, digital menu boards, toy displays, and signage. Inspect cleanliness of floors, bathrooms, bins, tables, windows, and dining areas. Evaluate front counter service including uniform, greeting, tone, helpfulness, upselling, and speed. Verify kiosk cleanliness, accuracy, signage, and functionality. Record waiting times, aggregator accuracy for Bolt and Wolt, and assess food temperature, presentation, build, and order accuracy.

by Damon Debono, from the Community

Get

Template

Bar and Restaurant Brand Audit Checklist

This brand audit checklist helps bar and restaurant teams assess venue presentation, compliance and operations. Review front entrance signage and licensing, fixtures and flooring, toilets and cleaning standards, security and CCTV, bar equipment and stock, glasswash and ice machine hygiene, and cellar safety and line cleaning to protect your brand.

by Andy McDonald, from the Community

Get

Template

Marketing Weekly Checklist

This Marketing Weekly Checklist helps restaurant teams plan and track key marketing actions from Monday to Friday. It covers preparing executive updates and presentations, reviewing email and templates, delivery tracking analysis, and social media updates. Use it to plan promotions and artwork, manage budgets and invoices, set goals, and schedule media. It also includes tasks for McCafe and McDelivery, voucher orders, sponsorships and community partnerships, event follow ups, and signage reviews to keep in-store and online marketing consistent and effective.

by Monique Keirl, from the Community

Get

HM Bars Marketing Audit

About author

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Store Visit Checklist for Marketing

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Store Visit Checklist for Marketing

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