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SafetyCulture
Course

The 5 C's of writing news for mobile audiences

17 Lessons
Downloads: 5

With SafetyCulture you can

Create training in minutes, not months
Share courses in one click
Manage completion and track performance
Increase participation and retention

With SafetyCulture you can

Create training in minutes, not months
Share courses in one click
Manage completion and track performance
Increase participation and retention

Description

In five-minute lessons, learn how to be conversational, considerate, concise, contextual and chunky – even if you've never written for mobile before.

The full course includes

  1. Be conversational
  2. Be considerate: PYIRP tip 1
  3. Be concise: PYIRP tips 4-5
  4. Be contextual
  5. Be chunky
  6. Final review
  7. Test
  8. Write a conversational headline for this debt story
  9. Write a conversational headline for this insurance story
  10. Rewrite this headline to tell people why this story is about them
  11. Be considerate: PYIRP tips 2-3
  12. Rewrite this headline to prompt a reaction
  13. Rewrite this headline in up to 55 characters
  14. Quick review: Be considerate and Be concise
  15. Rewrite this headline to be more contextual
  16. After-course survey
  17. How could you chunk this story?

About author

Linda Austin is a rare hybrid of award-winning top editor and inspirational educator who is schooled in instructional design and experienced in developing e-learning, training and curriculum. She created this course as a Reynolds Journalism Institute Fellow at the University of Missouri.