Standardize telecom retail store visits with this CGM checklist designed for channel managers and store leaders. Assess first impressions, concierge and uniform compliance, execution of the customer journey, and store setup including briefs, trackers, performance and NPS boards. Review appointment diaries, mystery shop results, and shop standards front and back of house. Verify POS accuracy and accessory merchandising. Test advisor knowledge of systems, processes, and commission. Capture customer sheet controls and agree an action plan with deadlines to drive continuous improvement.
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