This comprehensive hotel brand standards audit checklist helps hospitality teams assess compliance across the full guest journey. Review marketing and booking pages, social media presence, and first impressions. Evaluate arrival and check in, lobby service, luggage handling, and upkeep. Inspect guest rooms for cleanliness, amenities, safety, and sustainability measures. Cover public areas including lifts, restrooms, fitness center, sauna, and pool. Audit food and beverage outlets for upkeep, service, menus, allergens, buffet operations, and bar standards, plus in room dining and banquet requirements. Confirm life safety readiness with fire exits, emergency lights, fire carts, and first aid kits. Use this template to standardize brand execution, enhance service quality, and drive a consistent guest experience.
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