G1 Group

How the G1 Group leveraged iAuditor to transform venue standards and free up time to focus on what’s most important to the business: their guests

G1 Group

The G1 Group is Scotland’s largest and most diversified hospitality group, with a collection of over 50 venues in Glasgow, Edinburgh, St Andrews, Aberdeen and more. 

Spanning fine dining restaurants and boutique hotels through to state of the art nightclubs and bijoux cinemas, their portfolio is hugely varied. Maintaining standards across that spectrum is a continuing business priority, as every venue works to ensure a great guest experience that reflects their brand. 

“We can’t expect managers to do a good job if they don’t have the right tools at their disposal.” - Amy Mathieson, Data Manager, G1 Group

Challenges of consistency 

Auditing of standards within venues was traditionally paper-based, with no real sense of traceability or accountability. With each venue taking ownership for their own audits, the result was inconsistent standards and gaps in the data being fed back to HQ. Like many in the sector, the G1 Group was also grappling with time and resource challenges.

They needed a different approach. 

After searching for a solution, iAuditor emerged as the front-runner. Thanks to the diversity of their portfolio, the G1 team needed a tool that would be malleable and adaptable to the different parts of the business: as simple to use in a casino as it would be in a small pub. 

Thanks to its agility and ease-of-use, iAuditor could be easily applied to all different venues within the Group. 


Power to the frontline 

G1 Group has rolled out iAuditor for a range of venue operational checks: spanning bar, floor and manager open/close checks, to fire compliance, brand standards, and even mystery shopping. 

The team knew they’d face challenges to adoption, operating in a fast-paced industry where time and resources restrictions are common. “Our chefs would tell me they had ‘no time to type’ or wouldn’t be able to use a new tool while continuing to turn around the number of covers they needed and manage a kitchen,” explains Amy. 

“But as soon as our staff saw how easy it was, with everything they needed in one place, the objections fell away. 

“Especially when we started using voice dictation so they could conduct checks easily on the go. We were concerned iAuditor would struggle with accents – but it’s proven capable of handling even the strongest of Scottish dialects!”

Through standardising checks with iAuditor, the app has served as a training tool for all workers: making expectations completely clear. 

“Everything is there in back and white: all our different processes and checks in one place. Staff know what’s expected of them and we have clear visibility of what’s happening in our venues. It’s a win-win,” says Amy.

“iAuditor gives our staff a sense of responsibility and ownership for their venues. It’s completely transparent and improves staff awareness of what’s going on: which, in turn, drives up standards.” - Amy Mathieson, Data Manager, G1 Group 

Supporting G1 venues to stay COVID-compliant 

Regulatory guidelines throughout Scotland mean the hospitality sector has faced challenges and a need for hypervigilance to protect staff and guests. iAuditor has played a crucial role in helping G1 Group venues stay compliant and operational during challenging times. 

This includes using Scotland government operational checklists within iAuditor to ensure safe set up for social distancing, hourly cleaning checklists, and additional safety measures such as staff temperature checking. 

With Licensing and Environmental Health Officers performing spot checks on venues, G1 Group staff know they have all the necessary data to demonstrate their compliance: and keep staff and guests safe. During the pandemic, if the Group had incidences of having to flag and hand over information, this was made easier by having iAuditor in place to capture that information consistently. 


Taking standards to a new level with iAuditor 

iAuditor has seen standards raised throughout G1 Group and a marked reduction in claims. 

With both checks and actions within the app, all areas of each venue are being looked at consistently. The result is heightened awareness among staff, with potential issues being picked up – and resolved – quicker. 

iAuditor will also be utilized to conduct bartending and stock checks. Ensuring staff regularly undertake pouring measure checks will not only ensure good practice, but save the Group money and reduce losses. 

“I couldn’t have done it all without the SafetyCulture team,” says Amy. 

“They see ways we can be more efficient or the different use cases for iAuditor in our business and let us know, helping us to deploy new templates and approaches to make the most of the tool. I’ve got some friends out of it and I’m never afraid to pick up the phone to ask for help. 

“We’ve got plans to drive further improvements in standards and compliance on a bonus scoring structure, and to roll out more of iAuditor’s features across the Group. 

“From a business perspective, we’ve not just seen an improvement in standards. It’s also given us our time back to actually focus on what’s important to G1: looking after our guests.” 

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